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PSFK | 12.16.15

Finding the Line Between Data Collection and Authenticity

Tim Hwang

D&S researcher Tim Hwang was interviewed by PSFK in the series, The Future of Digital Safety & Security: A Consumer Guide, to discuss policymaking around intelligence systems.

“The issue with privacy in particular is that the predominant business model for many of the companies that hold some of the most sensitive data online is based on advertising as the primary revenue model, which incentivizes companies to collect more data so they can use data more aggressively to promote adverts, to make more money and stay alive. Sometimes these companies will use the data in ways that their users may be uncomfortable with and one of the key challenges they face is how to balance advertisers and users, and the privacy implications of how they draw the line between the two.”

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