Uber’s app may show phantom cars

D&S researcher Alex Rosenblat and Luke Stark’s work in analyzing Uber’s algorithm-based mapping of drivers’ location.

Researchers from Data & Society did some digging of its own, and were told by Uber that the map was meant to be as accurate as possible based on your location, but represented a zoomed out view of sorts of your area rather than an accurate depiction of exactly where cars are located.