Alumnus

Becca Lewis

Becca Lewis is an alumnus of Data & Society. She researches online political subcultures and grassroots media movements, with a focus on influence-building, media manipulation, and disinformation efforts among these groups. She holds an MSc in Social Science from the Oxford Internet Institute, where she researched the role of information and digital media technologies in political campaigns.

All Work

  • report
    Data & Society
    "Alternative Influence" by Rebecca Lewis identifies an alternative media system on YouTube that adopts the techniques of brand influencers to build audiences and “sell” them political ideology. Read more
    September 2018
  • report
    Data & Society
    "Media Manipulation and Disinformation Online" delves into how various internet subcultures leverage both the techniques of participatory culture and the affordances of social media to spread their various beliefs. Read more
    May 2017
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